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Prisila35

For the first time, the Italy of taste and food and wine traditions capable of conquering even overseas palates was told within a simple but highly impactful site, capable of guiding the user to discover the topic most congenial to him producers, restaurants, oil mills, wineries, recipes and so on and so forth. After years of acclaim, articles liked and shared on social media and content indexed on the front page of Google, Communica The entry into force of the GDPR also gives rise to interesting prospects for improvement as early as this year, by virtue of the greater attention that companies will inevitably have to pay to their databases. Alongside this, the advice is to focus more on the final step of the funnel , acting on the CTR. How to capitalize on click openings ? The best solution is always a targeted and effective email marketing strategy , which adequately takes care of all the constituent elements persuasive.

Quality and interesting content; design impact; ability to be photo editing servies responsive; Effective CTA. Another fundamental aspect to take into consideration to increase the CTR is to ensure consistency between the content of the email and that of the subject and preheader not disregarding the recipient's expectations remains the best way to encourage action. The heart of the system is the company website. There, each article must become a landing page for campaigns on outbound channels. On site SEO optimization will allow the protection of the organic SERP and the interception of the real needs of the user actually interested.



Ads will help spread the message on search engines for a fee. The content, reworked through social posts , will help keep the typical user's engagement alive. Newsletters will facilitate the dissemination of content produced via email. WHEN DOES AN EDITORIAL PLAN WORK? In our opinion, the answer to this question is "when it is capable of achieving the set objective" because it has taken into consideration a target audience and its needs, it has identified the SEO keywords and search trends favored by users, it has organized content hoc for each individual diffusion channel.