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Difficult for customers to comprehend. For example: red symbolizes energy, vitality and strength, yellow symbolizes joy and inspiration, green symbolizes mental health and comfortable natural manifestations, and blue symbolizes peace. 2- T browsing This aspect includes the necessity of knowing customers’ behavior while browsing, and predicting the points that arouse their curiosity, and what draws attention on your page. When you know these points, it is easy to work on them to help customers reach them faster and easier. Some surveys have indicated that the prevailing pattern in browsing is a pattern called (F), which explains the way the customer browses, starting from the upper right side, then to the left of the page, opposite the letter, then moving vertically to extrapolate information, ending with the lower left side. While browsing the store, the customer searches for Certain matters, including: Content with an image or title for clarification. trade mark. Links that transfer customers from one department to another. Search tab.
Browse products tab. 3- Writing style and its psychological impact The channel of communication between you and your clients is represented by the words that you write, and these words can have either a negative or positive effect, so you should be familiar phone number database with the foundations of writing and the psychological principles related to it, the method of dialogf you price a product at 100 and there is another product on the market at 80 and a third product from another company at 200, the customer here begins to make comparisons between them to determine what is best, and here the following comes to his mind: The product at 200 is difficult to obtain at the present time, and.
The product at 80 is of poor quality. Low, while the product with a value of 100 is suitable in quality and cost. Read also about: market share The most important psychological criteria that help make the final purchase decision Despite the disparity in the database as it includes different nationalities and cultures, there are many psychological criteria that are a common basis that contribute to making a purchase decision. These criteria are common among consumers in evaluating products and services, and the reasons for preference between one product and another, including: Customer opinions and ratings : This is when surveying the opinions of previous customers who purchased the product and evaluated the quality and pricing. Payment methods : The variety of payment methods and facilities offered for completing information and completing the purchasing process. Return mechanism : This refers to refund policies in the event that a wrong purchase was made by the customer and he wanted his money back. Delivery cost.
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