This is a concept used to evaluate whether

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Google's search ranking system provides useful and accurate information. ) to assess whether they feel that they are being shown. We have now added E (Experience) to EAT to improve the evaluation of search results. This means we also evaluate whether your content incorporates some degree of experience, such as actually using the product, actually visiting the location, or telling someone else's experience. In some situations, content created by people with lived experience related to the topic may be most appreciated. ” Source search/blog/2022/12/google-raters-guidelines-eeat?hl=ja Based on this index, Google has been eliminating "articles written by people who are not familiar with the field" every year in order to improve the quality of search results. Therefore, when thinking about attracting customers with SEO, it is a major premise to create ``articles written by experts that contain reliable information.''

Of course, this tendency is strong not only in fields where specialization Phone Number List is required, but also when creating articles on general themes. Reading material that is not content that can be found on any site, but contains convincing descriptions from a knowledgeable writer and realistic statements from an experienced person, is more interesting to read and increases the reader's sense of understanding. . Be sure to check in advance whether your company has highly specialized authors for the article theme you want to outsource. 1.5 How long is the process of article creation? Another point to check when choosing an agency service is ``How many steps are required from the request to the delivery of the article?'' In conclusion, it can be said that the more steps there are, the more likely it is that high-quality articles will be created .



By the way, at our company ``UP SPICE'', we take care of writing articles according to the following flow before delivering the first draft of the article. Example: When requesting an SEO article by keyword 1. Order We will consult with you about the keywords and themes, as well as a rough idea of ​​the direction and wishes for the article. 2.Create a planning composition sheet Create a blueprint for the article, including identifying keywords, setting target personas, and headings. 3.Client check Check the differences between the completed planning composition sheet and the image. 4.Writing/Proofreading/Proofreading/Editing The writer creates the actual article and edits it so that the article has a sense of unity.